Digital Marketing Specialist
Job Summary: Out of Dust Marketing is looking for a Digital Marketing Specialist to join our growing team. The Digital Marketing Specialist will oversee social media marketing, management, advertising, and email marketing campaigns for our B2B, B2C, and no profit clients.
- Research and build social media and digital advertising strategies through competitive research, platform determination, benchmarking, messaging, and audience identification
- Research and build email marketing strategies, including automation and newsletter campaigns
- Create and manage editorial calendars
- Set up and optimize company pages within each platform to increase the visibility of a company’s social content
- Participates in Content Creation including caption writing and graphic design
- Schedules content for release using software like Hootsuite and Facebook Business Manager
- Social media engagement activities including monitoring and responding to mentions, comments, likes, reviews, and messages and following and engaging with other key profiles
- Design and scheduling digital ad campaigns for Facebook, Instagram, and LinkedIn, including but not limited to:
- Brand Awareness / Reach
- Traffic Consideration/ Engagement
- Conversions/Store Visits
- Sponsored Content (LinkedIn)
- Lead Gen Forms (LinkedIn)
- 2-5 years of previous experience in social media or digital marketing
- Excellent proficiency in creative writing and written communication
- Able to give and receive constructive criticism
- Experience collaborating in a multimedia environment
- Comfortable working independently on a variety of projects simultaneously
- Proficiency with Adobe Products such as Illustrator, Photoshop, In Design, Etc.
- BS in Communications, Marketing, Business, New Media or Public Relations
About Out of Dust Marketing and Communication
Located in Jacksonville, FL, Out of Dust Marketing & Communication is a full-service digital marketing and communication agency. We exist to help individuals, artists, and organizations communicate their message effectively and brand that message over multiple types of media.
We’re passionate about coming up with solutions that focus on simplicity, practicality, and impact. We adapt to how our clients do business in the rapidly-changing marketplace.