Elevating Rue Saint-Marc as Jacksonville’s Michelin-Star Contender

Rue Saint-Marc, a modern French-inspired restaurant in Jacksonville, had the vision and talent to be recognized among the best in the industry. However, they needed the right positioning to stand out in Northeast Florida’s culinary scene and gain the attention they deserved.

With Jacksonville’s food scene growing, we needed to elevate Rue Saint-Marc and its chef as the face of hospitality excellence in Northeast Florida. The ultimate goal? To position them as the city’s one true shot at earning a Michelin star.

Our Strategy: Media Relations & Thought Leadership

Through a strategic media relations campaign, we:
✅ Positioned the chef and restaurant as Jacksonville’s leading culinary innovators.
✅ Secured local, regional, and national earned media coverage, making Rue Saint-Marc one of the most recognizable restaurants in the area.
✅ Built their reputation as Northeast Florida’s go-to authority on hospitality.

The Results: Increased Visibility & Enrollment Growth

At Out of Dust Marketing, we do more than promote businesses—we build legacies. By leveraging media relationships and crafting the right narrative, we helped Rue Saint-Marc become a powerhouse in the Jacksonville dining scene.