News & Resources

Social Media Advice for the Small Business Owner.

Social Media Advice for the Small Business Owner.

Choosing the Right Social Media Channels: The amount and types of social media channels a small business owner should use, strictly depends on their audience. If you know your audience, you will also know where they socialize. For example, if you are a B2B company,...

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Branding Yourself & Your Organization

Branding Yourself & Your Organization

Regardless of job title, industry, or job function, we are all marketers, and we are all in public relations. We brand ourselves daily, selling ourselves to customers, potential clients, or our boss. We’re storytellers by nature! After all, who doesn’t like a good...

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Marketing for Non-Marketers: Tips for Success

Marketing for Non-Marketers: Tips for Success

Brand yourself and your company by using the following tips and recommendations. LinkedIn: Search and connect with as many professionals in your industry. Check your network updates or share your own updates (LinkedIn News Feed). Create your own industry LinkedIn...

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