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Out of Dust Marketing / Blog (Page 2)

Social media engagement evaluates the performance of an online business’ platform by measuring the amount of likes, shares, and comments from the public. The more likes, comments, and shares you get toward a post, the more visible your business is.  Although some businesses receive a higher engagement, it doesn’t directly correlate to more sales. So what is the importance of having a social media engagement strategy and how can you use it for your business?  The Importance of...

Identifying the marketing agency that is the best fit for your business There are a staggering number of marketing agencies in Jacksonville, Florida. So how are you going to identify which one will be right for you? In order to find the right fit for your business or organization, you have to figure out some things about your identity as a business. Who are you? What are your goals? How do you plan to accomplish your goals?...

While many have heard the term “Digital Marketing,” very few actually understand what it entails. Like traditional marketing, digital marketing is designed to identify, build, and target an audience to increase clients, customers, and/or brand awareness. The main difference is that digital encompasses any online marketing strategies, such as SEO, Social Media Marketing, Website Design, and more.  With the ever-growing number of internet-savvy users, it is crucial for businesses of all industries to begin investing in digital...

During the holiday season, companies all over the country fight for their consumer’s attention, especially in the ever-growing world of social media. From coupon codes to holiday-themed giveaways, businesses are trying a variety of social media tactics in an attempt to reel in their customers, increase sales, and end their year with a bang.  While there are many routes you can take to achieve such goals, our social media team at Out of Dust Marketing recommends one...