4 Reasons Why Digital Marketing Can Help Grow Your Business
Research shows that there are currently over 4.64 billion users on the internet (statistica.com). As this number continues to grow, businesses have found that shifting their marketing efforts to online has helped them reach a far greater population of potential and current clientele. While traditional marketing still has its perks, see how digital marketing can help you reach a far larger audience, while also helping you grow your business like never before:
- Digital Marketing helps you get in front of your target audience. With the help of insights from social media platforms like Facebook, Instagram, Youtube, Spotify, and more, businesses have the capability to send communication out to specific individuals based on their job title, age, gender, interests, and more. This ensures any advertising dollars you spend online will not be spent on individuals outside of your target audience — thus maximizing your return on investment.
- Digital Marketing aligns with the modern-day consumer. No matter your industry, you will find the majority, if not all, of your consumers are online. Whether you’re a defense lawyer looking for clients or an artist searching for customers to purchase your masterpieces, digital marketing is key to generating leads. Check out the following insane statistics we’ve gathered from running an ad for a local tree trimming company. For just $300, we were able to reach 13,120 unique users (all of whom fell within the company’s target audience) and generate 260 leads (link clicks) in one month:
- Digital Marketing helps you go global. While traditional marketing, such as billboards and print design, has its perks – it does not give you the ability to reach people across the globe as quickly as digital marketing. Even if you are a small, local company in Jacksonville, Florida, your business can reach individuals in Sydney, Australia, at an affordable rate.
- It helps you save money! The cost-effectiveness of digital marketing techniques is one of the leading reasons why digital marketing is so successful in growing businesses. Digital marketing allows you to delegate more of your funds towards your savings and/or administrative costs.
The four reasons listed above are just a few of the many reasons why Digital Marketing can help you grow your business. From reaching your target audience to going global, there is no reason why all businesses, big and small, shouldn’t be moving forward with their digital marketing efforts. At Out of Dust Marketing, a digital marketing company in Jacksonville, Florida, we can help you get started with your digital marketing efforts or take your current plan to the next level.
Hire a Digital Marketing Company in Jacksonville
Out of Dust Marketing, one of the leading marketing companies in Jacksonville, Florida, is a full-service online marketing and communication agency. Out of Dust Marketing & Communication exists to help organizations communicate their message effectively and brand that message over multiple types of media. We’re passionate about coming up with solutions that focus on simplicity, practicality, and impact. We adapt how your clients do business to the rapidly-changing marketplace.
If you’re looking for assistance with SEO, branding, social media/email marketing, website design, or even playlist marketing, contact our team at Out of Dust Marketing and Communications by visiting our CONTACT PAGE or by phone: 904-775-2957. To learn more about our services, click HERE. For more digital marketing tips and tricks, visit our blog.